My sister works at the hospital and recently informed me that they do local catering. They make food in the hospital and cater the events in conference rooms. They offer a wide selection of food and anyone can call and host an event. This is very convenient since it is a venue and a catering service all in one. I have since found out that many hospitals are able to do this exact same thing. The problem is that nobody knows about this. I had never heard about this until my sister mentioned it and many other people I know haven't either.
Hospitals need to work on their advertising. Many hospitals have gyms that are open to the public as well but many people do not know about that either. On social media or on an advertising platform hospitals need to tell people about what they offer. They are losing potential profits since many people do not know about these. With a small advertising campaign they would be able to get the information out in their communities. This would then lead to it spreading through word of mouth. Since only a few people know about their services it does not have the means to spread.
One way to spread information and make people interested would be to offer a promotion. Put advertisements everywhere that offer money off of their service. This would allow people to learn about what they have to offer and also make it appealing to try. If they like it then they will tell others and you will start to develop a client base. Local catering for events is very important for clubs and other locals groups. These groups could become repeat customers which could create a steady stream of profits.
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